Friday, June 01, 2007

Blackhat SEO

What is Black Hat SEO

Black Hat SEO is defined as techniques that are used to get higher search rankings in an unethical manner. These black hat SEO techniques usually include one or more of the following characteristics:

* breaks search engine rules and regulations
* creates a poor user experience directly because of the black hat SEO techniques utilized on the Web site
* Unethically presents content in a different visual or non-visual way to search engine spiders and search engine users.

Where Black Hat SEO Techniques To Avoid the use of Keyword stuffing, Invisible text and Doorway Pages.

So in this way the black hat SEO practices will actually provide short-term gains in terms of rankings, but if you are discovered utilizing these spammy techniques on your Web site, you run the risk of being penalized by search engines.

1 comment:

rubixcubeman said...

The Idea: I'm not sure if this will work but if it does that will be really cool. I had this brain wave, or brain fart. I wonder if you can use free sites to boost your page rank by back linking to your main site from free sites like blogspot.

Further optimize this by making these various 'landing pages' an extension of your existing domain so that the

pages are spidered by the search engines. Your 'landing pages' have to be a bit crafty, and not appear as overt

advertisements per say. But each ' Blog ' posting could be a part of a main category linked to from your actual

domain, which can be creatively linked back to at the bottom of your blogged page.

The flow could be as follows: Domain -> Category -> Blog Posts for this category -> Category page -> links to

various search engines -> And various 'Dig' and 'Stumble Upon' methods -> add adsense and others -> link back to

the domain. "For those interested in reading more"

The reason I wonder this is because I had a magazine in the 90's that always had excellent google ranking. Now

that I look back I only ever used free pages to support it, which were linked to by other free pages.

The Logic: Since those companies pay to have their sites listed on the top of search engine rankings to increase

exposure to their ads, I wonder if this can be used to increase your own rankings in search engines. I'm not

sure if this is a black hat seo technique, but it might work. What do you think? Any SEO related sites interested in trading links, please let me know.